Broadband speeds not up to the mark?

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It has finally emerged publicly that the speed at which our broadband connections actually operate at, compared with what we are supposingly paying for is almost 50% slower on average. In some cases users are only getting 10% of the advertised, theoretical speed and the small print in the ISP’s terms are currently covering them from the wrath of the trade description act. There is a now a call to have a ‘pay on speed’ pro rata system that would mean you only pay for the ‘REAL’ maximum broadband speed you are provided with…. well that’s my view in fact!

Test your ADSL speed at this nifty little website:

You can read the full article on the BBC website HERE

How broadband speed work

Most fixed line broadband services enter your home using your telephone line. Different broadband technologies have different maximum connection speeds, such as 24Mb or 80Mb. If a service uses copper telephone cables, then the length of the cable travelled over before entering your home will determine how much your actual broadband speed drops from the maximum speed. The further the distance, in copper cable length, the bigger the slowdown.

What advertised ‘up to’ broadband speed mean

It used to be the case that most providers would simply advertise the maximum possible speed available from the broadband connection, that which could be achieved over the very shortest lines, or only theoretically under ‘laboratory conditions’. As such, deals would be advertised as ‘up to 20Mb’ (or even ‘up to 24Mb’) for phoneline broadband and ‘up to 40Mb’ or ‘up to 80Mb’ for fibre services when virtually no one would be able to achieve these speeds.

Learn more about broadband

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